Typical serial theme, saas-bahu not liking each other. Currently the story is in interesting phase and is making viewers uptight with its nail biting sequences every passing day.

Story takes a major turn when love strucks the 3 brothers and each of them have their own personality change for their own betterment. He's sibling to Om but considers Shivaay as he Great Wall of Shivaay Singh Oberoi and also his baby. Rudra, the youngest of the lot, is naughty, cute, and dear to all. But he's vocal against any injustice and gives importance to truth instead of practicality. Hence, he has a bitter equation with his father, Tej. Although he's the son to eldest son of dadi, he has no interest in his business. He equals the age of Shivaay but considers him to be the flag bearer of the Oberois. Second brother Om is a quiet and calm person but is an artist by profession. He's a ruthless businessmen but loves his family, specially his brothers who are actually his first cousins, even tough they each one of them is completely different and also share some unlikeability towards each other.

Eldest brother Shivaay is the main hero of the story who lives upto the promise of keeping his joint family together and shares a beautiful bond with his brothers and dadi. The brothers Shivaay, Omkara and Rudra are 3 different personalities but they deeply love each other due on the virtue of being brought up together in a joint family. The show presents wonderful bunch of actors tied together in the bond of family.

Isqubaaz on apne tv